More Than Just a Beach Shop

Located at 3816 Boardwalk in Wildwood, NJ, Custom Styles has proudly been a family-owned and operated business for over 30 years. What started as a small boardwalk shop has grown into a favorite destination for both locals and visitors looking to make the most of their summer at the shore. From surf gear and beach essentials to trending apparel, USA 250th Anniversary merchandise, seagull stuffed animals, hermit crabs, souvenirs, and more, we’re proud to offer something for everyone walking the Wildwood boardwalk.

At Custom Styles, our customers are at the heart of everything we do. We love meeting families who return year after year, seeing new faces discover our store for the first time, and being a part of so many summer memories. Our goal has always been to create a fun, welcoming shopping experience where everyone feels like family the moment they walk through our doors. Whether you’re visiting for the weekend or spending the whole summer in Wildwood, we look forward to helping make your beach and boardwalk experience unforgettable.